codes and conventions of film posters

In this post i will be talking about the codes and conventions in two different film posters, from two different genres.

 

The hills have eyes is a horror film that came out in march 2006. This film pushed the boundaries of horror films in the way of the gory side and more physical side of creating disgusting creatures people would be scared to look at. This poster is quite bright for a horror film poster however shows an arm, which looks like a mans arm pushing a girls face down. This hand is not usual and has a glove on the hand, the image is quite dirty looking and this could be seen as it being a dirty atmosphere, the colour of the image is in a sandy colour. The woman's face shows that she is scared looking up towards the figure that is holding her down. The font is in big writing for the words 'hills' and 'eyes' as these are the words most distinctive for people to remember about the film.   

 

The editing to the image makes it look brushed up and more of a suspense riddled picture, the main focus throughout the image is the woman's eyes, as we want to the find out what the figure she is looking at looks like. The billing board at the bottom left hand side of the screen in in orange to stand out mixed with the darker beige colour at the bottom of the screen. The tagline 'the lucky ones die first' makes this poster get even more scary. This feature will embed in peoples minds to see why this film is so frightening, surely it cant be this scary? therefore the people then pay to see the film, that's why this poster in its own genre is created very well. 

 

 

                                              

 

Anchor-man is a 2004 comedy film about a group of anchor men and a new woman anchor presenting the news. The poster to this film is created very well, mainly because the title is in big and bold lettering with the actors name 'Will Ferrell' directly above it. The colours used are very bright as the blue background with a 'channel 4' print on goes well with the redness of the main anchor-mans jacket.

 

The main anchor-man shown I the red blazer 'Ron Burgundy' is standing like he has authority as he is the main lead anchor, the other set behind him are standing in their own generic pose. The yellow writing of 'Will Ferrell' is also used at the top if the poster again in a jokingly fashion, the tagline reads 'They bring you the news, so you don't have to get it yourself' very much in keeping with the tone of the entire film. The billing block is shown at the bottom is silver lettering so people could still be able to read it.